Tuesday, 8 December 2015

Conference notes


Bill Thompson

internet:
innovative
creative
free expression
active citizenship
freedom of press
leisure
communication/comment
gather information
make contributions
voices in your head/ engaging
with people in the more greater and profound way
political action
campaigning
financial rewards
games-creative-learning
friendship
equal opportunities
over 50% of national UK news papers sold are controlled by Rupert Murdoch and Jonathan Hansworth

Stuart Hall:
role of media in circulating 'common sense' definitions of majority and minority groups of  'deviance' and 'normality'

Miedia process as over reporting some and under reporting others.
what is not told to us by the media?

51% violent crimes- however decreasing
24% muslim- reality 5%
teenage pregnancies- 20%
moral panic/ increase islamaphobia or dislike towards working class or youth


Owen Jones

MYTH OF A 'CLASSLESS SOCIETY'
-media should look like the people in its country
-not just limited to the elite and rich
express your experiences and let them know

decline in newspapers
201 3 mil
2015 1.8 mil
citizen journalism, real time, twitter

-dont let us scrutinise the powerful, should be educating society about the current situations
-to make life easier fro the people in power, the elite
-generate jealousy with the people/working class rather than addressing the people creating or in charge

Monday, 7 December 2015

Globalisation and the media - wider issues

1) Why was Google Glass controversial?
- People are becoming less engaged in conversation with other people.
- How would public be aware if people are filming with the Google glass, which is seen as a privacy concern
- Picks up sound which means peoples conversation can be recorded without them knowing , privacy concern
]
2) What are the positive elements to Globalisation that the article highlights?

The spread of the service inevitably displays globalisation, it allows people to become more accessible, and people are enriched with knowledge and access to learning things people otherwise have no access to.Increased choice and opportunities empower people, while access to information can enhance not only the ability to make informed decisions but even the democratic process.

3) What are potential negatives to Globalisation?

A negative from this article states that smaller corporations have little or no hope of staking a claim in the global market. This is because smaller companies will not be able to complete. 

4) What is a techno-panic? How does it link to moral panics?

A moral panic that centres around the fear of regarding a specigfic contemporary technology , this links to moral panic as techno panic expresses an increasing grown which is what moral panic does.

5) What is your opinion on the privacy debate and major corporations being able to access large quantities of personal data?

I believe that large coroporations should not be able to access large amounts of data without anyones consent. Also the fact the large corporations such as google accessing large amounts of data is a marketing strategy which is not good.


Wednesday, 2 December 2015

Globalisation

1) our news influenced by American cultural imperialism? What examples can you think of?

One example news being influenced by American Cultural Imperialism is CNN news started to offer 24/7 news in which many were the first to do so. This means that people in the UK viewed the channel at a time convenient to them and absorbed the ideologies presented in the American news. Also sky then started to offer 24/7 news which means people in the UK had a choice from Sky and CNN in which less people then watched CNN news.


2) Has the increased globalisation of news improved the audience experience? How? Why?

The increase in globalisation has improved audience experience as people can view content that has been published from USG content. This means that people can witness raw footage in which there is not any views from the news which people are told to believe. Also globalisation means that news corporation can reached an increased number of people in which audiences can view different types of news content from those different news corporations making audiences have greater opinions on the news.

3) Has globalisation benefited or damaged major news institutions? How? Why?

 I think that globalisation has benefited major news institution as news companies offer their online services abroad in which new institutions such as Daily Mail Online has been viewed more in America when it is a news institution from the UK.
- However news institutions have been affected as local newspapers have been affected the most. This is because local newspapers are not read as people do not buy newspapers anymore in which news is readily available online.

new digital stories , 21/22

YouTube tipped to strike licensing deals for TV shows and films






- YouTube strike deals with Hollywood Studios to bring Tv shows to YouTube red subscription servie
- The video service has a membership of $9.99 and is keen to compete with rivals such as netflix and Amazon Prime
- hopes to commission original shows rather than licence existing content
- YouTube is focussing new material 
- Netflix and Amazon Prime have older movies
- YouTubers such as PewDiePie, Lilly Singh and The Fine Brothers are making shows on the red subscription service

I think this is a bold move from YouTube in order to compete with already made companies such as Netflix and Amazon Prime. What makes YouTube red subscription service unique is that new shows are going to be on the service which could attract a lot of people.





BBC 3 TV channel to be switched off by February, BBC Trust confirms

- BBC Trust confirms BBC 3 will be switched off by February
- As a result 1 million younger viewers can desert from the channel
- Moving younger people to tune in to BBC 3 online will save BBC 30 million each year
- £6m will be spent on short term content
- The TV channel will stop airing shows from Januar, but will continue to run as a barker
80% of the 925,000 audience who use no other BBC TV service could switch off
540,000 of those are 16 to 34-year-olds.


I think that BBC 3 are making a bold decision which will save them a lot of money and therefore reinvest into other areas which will inform and entertain. Also the fact that BBC 3 could 1 million viewers is a bas decision however they are going to save a lot of money to make up for that







new/digital stories 23/24

Essena O'Neill: can kids spot covert marketing by social media stars


The Advertising Standards Authority recently banned an Instagram video because it hadn’t made clear it was an advertisement for a Britvic beverage.



- Australia model and social media star hit headlines when she decided to quit social media
-  She explained stage photos in which there were promotions from companies paying her
she could could be paid up to 2000 austrailian dollars for each post
- In a recent survey of 16-19 year old , most said they spend time using websites ans apps such as YouTube
- Brands are now partnering with people who have a large fan following

I think that this is a marketing strategy in which companies should be able to partner with people with huge social media followings to promote their products. I feel its up to guardians of childrens to carry out any teaching on how products are marketed to audiences of fan followings

American Isis Twitter scene' reveals social media's power to radicalise


The study’s authors also found that in the month and a half since its conclusion, there has been a shift away from Twitter toward platforms such as Instagram, Google+ and Snapchat.

- Islamic state sympathisers prefer Twittern to any other platform
- Having a Twitter account suspended has bceome a badge of honour for US based Isis Supporters
During the six-month study, researchers monitored almost 300 accounts
-The activity showed how social media plays a crucial role in their radicalisation and, at times, mobilisation to fight in Iraq

I think that these Twitter accounts play a major part in getting people to leave their families in which go to the Islamic State to fight for ISIS. Also Anonymous have taken down 20,000 accounts.


Thursday, 19 November 2015

new/digital stories (19/20)


1) Facebook reveals 1.5bn people use the site every month
For the first time, more than 1bn people logged on to Facebook every day







Almost 900m people used Facebook from mobile phones every day






Facebook
has passed 1.5bn monthly users for the first time in its history, the world’s biggest social network said, as it smashed Wall Street expectations to post an 11pc increase in profits.
The social network, which now counts half the world’s internet users as members, grew revenues by 40pc in the three months to September. For the first time, more than 1bn people logged on to Facebook every day, it said, and monthly active users reached 1.55bn, a 14pc increase on a year ago.
·              huge increase in sales meant profits rose 11pc to $896m
·              Around 78pc of its advertising revenues during the period came from mobile
·              1bn people logged on to Facebook every day

My opinion on this matter is that Facebook has been decline in recent years. Even though thas has happened with Facebook they are still the number 1 social media which is because Facebook have used very good marketing techniques in which decisions was made by Mark Zuckerberg who is the owner of Facebook. Also Facebook have bought Instagram who now have more users than Twitter so they are doing better than rival social media sites.


2) Alibaba buys chineese version of YouTube


- Alibaba is to buy China's version of YouTube for around $4.8bn (£3.2bn), as it seeks to spread its online empire.
Billionaire Jack Ma the founder of Alibaba, is buying Youku Tudou,
Alibaba will pay $27.60 in cash per US-traded American depositary share in Youku Tudou.
The agreed price is slightly up from the first bid of $26.60, an offer that had a total deal value of about $4.6bn, according to Bloomberg.

In my opinion I think this is an investement that can be profitable for Jack Ma. Also this investment could fail because many chinese people use YouTube so only time will tell whether this billionaires investment will pay off. 

Wednesday, 18 November 2015

Alain de Botton

1) To what extent do you agree with Alain de Botton's views on the News?

I agree with whatever Alain de Botton's views are on people being uneducated about the new/digital media. I also believe that there should be a moral purpose beyond informing people. 

2) How can you link Marxism and Hegemony to de Botton's criticisms of the News?

In the points de Bottons mentioned are not of dominant ideologies which means that these views are not hegemonic. These views have not come from the wealthy/ owners of media companies but a philosopher which means that these views are not marxist as well.

3) How could you use Pluralism and new technology to challenge de Botton's views on the News?

With the help of technology there has been an increase in pluralism as audiences have turned into content creators. An example is user generated content which is when people record using their smart phones and publish content online to people to see.


4) Choose two news stories from the last six months - one that supports de Botton's views and one that challenges his belief that the News is used for social control.