Thursday, 19 November 2015

new/digital stories (19/20)


1) Facebook reveals 1.5bn people use the site every month
For the first time, more than 1bn people logged on to Facebook every day







Almost 900m people used Facebook from mobile phones every day






Facebook
has passed 1.5bn monthly users for the first time in its history, the world’s biggest social network said, as it smashed Wall Street expectations to post an 11pc increase in profits.
The social network, which now counts half the world’s internet users as members, grew revenues by 40pc in the three months to September. For the first time, more than 1bn people logged on to Facebook every day, it said, and monthly active users reached 1.55bn, a 14pc increase on a year ago.
·              huge increase in sales meant profits rose 11pc to $896m
·              Around 78pc of its advertising revenues during the period came from mobile
·              1bn people logged on to Facebook every day

My opinion on this matter is that Facebook has been decline in recent years. Even though thas has happened with Facebook they are still the number 1 social media which is because Facebook have used very good marketing techniques in which decisions was made by Mark Zuckerberg who is the owner of Facebook. Also Facebook have bought Instagram who now have more users than Twitter so they are doing better than rival social media sites.


2) Alibaba buys chineese version of YouTube


- Alibaba is to buy China's version of YouTube for around $4.8bn (£3.2bn), as it seeks to spread its online empire.
Billionaire Jack Ma the founder of Alibaba, is buying Youku Tudou,
Alibaba will pay $27.60 in cash per US-traded American depositary share in Youku Tudou.
The agreed price is slightly up from the first bid of $26.60, an offer that had a total deal value of about $4.6bn, according to Bloomberg.

In my opinion I think this is an investement that can be profitable for Jack Ma. Also this investment could fail because many chinese people use YouTube so only time will tell whether this billionaires investment will pay off. 

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