Saturday, 19 March 2016

MEST 3 MOCK EXAM - LEARNER RESPONSE

1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).

2) Read through the mark scheme. Pay particular attention to page 9 that has suggested content for each of the questions in Section A. How many of these potential points did you make? Did you successfully answer the questions?

For the first question , I included the point about the text of the advert and this is the only point from the list.
3) Now look at page 15 of the mark scheme. How many of the broad areas suggested by AQA did you cover in your Section B essay? Did you successfully answer the question?

I didn't successfully answer the question on New/ Digital media as i had a lack of news facts and statistics and generally information from the news industry.
4) Read the Examiner's Report in full. For each question, would you classify your response as one of the stronger answers or one of the weaker answers the Chief Examiner discusses? Why? What could you do differently next time? Write a reflection for EACH question in the paper.

For section B my response is the weaker option as I didn't do the following -

- It doesn't have a clear link to the impact of News/ Digital media.
5) Choose your weakest question in Section A and re-write an answer in full based on the suggested content from the Examiner's Report. This answer needs to be comprehensive and meet the criteria for Level 4 of the mark scheme. This will be somewhere between 3-6 well-developed paragraphs(depending on the number of marks).

There are many reasons as to why audiences should a positive attitude towards new/digital media in which could benefit media producers massively, these reasons are as follows - 

Firstly if audiences are very positive towards new/digital media, then media producers are allowed to received direct feedback. This is made possible as new/digital media development has increased the use of video sharing websites such as YouTube in which because new/digtial development of the Web 2.0, audiences then can rate videos and comment on what they thought of the videos posted by media producers.

Secondly if audiences are positive towards new/digital media, they are able to find out whether a particular demographic enjoyed the content that was meant for them. If not, then the media producer is fully aware and not just invest his money into something that he known that will not do any good or be perceived well from his targeted demographic

Thirdly having audiences respond positively towards new/digital media means that media producers are able to cross media platform which will open up larger access to the targeted demographic. For example promoting through TV ads and YouTube ads will reach more people which is very beneficial to media producers.



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